Customer Case Studies Hundreds of companies use Crossbeam to bring their partnerships to the next level. Here are a few great examples.

Clari

Clari used Crossbeam to improve its events, account mapping, and integration adoption. See how Richard was able to replicate the work of a much larger partnership team.

Guru

Crossbeam was introduced at Guru as a way to increase collaboration with key partners. The setup was a fast and intuitive process for their revenue ops team, making the path to partnership success a short and efficient one.

Heap

Originally brought on for account mapping, Crossbeam turned out to be a Swiss Army knife for Heap’s partnership program, allowing the small team to provide valuable intelligence to marketing, unblock late stage deals, prioritize partner integrations, and more.

Sendoso

Crossbeam’s account mapping features changed the partnership game for Sendoso. Now they can bring on new partners and better manage existing ones, all while spending far less time in the weeds.

Stella Connect

Stella Connect uses Crossbeam to stop wasting time with dead-end partnerships and focus on the most valuable relationships. Now, Stella Connect's partnership ecosystem is responsible for 15% of Stella Connect's sales pipeline.

Uberflip

Crossbeam transformed the way Uberflip generates leads and revenue from their partner program, increasing accuracy and shortening sales cycles.

Zendesk

Zendesk uses Crossbeam to source Ecosystem Qualified Leads and unearth brand new revenue streams from its 1,000+ technology partnerships.